With over one billion users worldwide, youtube has become the most significant video platform for anyone and anyone. You can even monetize your channel and start earning from it.
Either you want to want to promote your business with videos, or you just want people to see those hilarious skits you made. Youtube is the platform for you.
There’s no better way to get your videos to a broader audience than youtube. Millions of people are searching for different keywords every minute, making this video platform the second largest search engine in the world.
You don’t necessarily have to be a tech guru to set up an account. This is a complete guide on how to start a youtube channel.
Must-Have Tools to Start a Youtube Channel
As easy as setting up a youtube channel could be, without the right tools, you’d be wasting your time. Here is the must-have tool to start a youtube channel:
As you’ve known, youtube is a video platform. Therefore, to be able to create your material (videos), you need a good camera.
Lots of people often make the mistake of just setting up a channel on youtube and start uploading videos recorded with some low-quality camera.
It is terrible for fun and business as well. Except you won’t be monetizing your channel, then you can go ahead using that 12mp camera.
However, professionally recorded video of good quality will attract more viewers who would later become subscribers to your channel. And remember, more views mean more money.
Top and most successful YouTubers don’t make their videos with cameras that will make viewers lose interest at a glance. You should also know that viewers will always be more interested in videos with good quality than low-quality videos.
You don’t have to break the bank to get a good camera. There are less expensive cameras with outstanding features that will suit your youtube channel. You can even check out on Amazon.
A good camera isn’t enough. You need a good video editor. I can’t talk much about video software now, as it is a subject on its own.
But there are tons of video software out there. You should check and test them to know the one that is best for you. Still, you should choose a better (if not one of the best) video software so you can create high-quality videos.
Video software comes with a lot of advantages. You can edit as much as you want and even add effects or cut off parts you don’t want.
To make your video as professional as possible, I’ll recommend you go for VEGAS. It’s eating video software.
You should also consider getting a good photo editor. There are times when pictures need to be added to videos, and that is why you need one with excellent features to polish up your photographs.
While many people prefer to use photoshop, you may find it a little challenging to use at first. Don’t worry. There are other natural and good options out there. An example is Fotor.
Fotor is incredibly easy to photo editor. Its one-click filters are the quickest and easiest way to fine-tune your images with charming effects quickly.
Keyword Research Tool
You don’t want to start creating videos no one is searching for. Else you won’t be getting viewers or subscribers.
If you start creating such videos, it’d be a waste of good time, because it won’t rank and only a handful of viewers will watch it.
Keywords are essential for youtube videos to know what your audience is searching for. Tools like Google Keyword Planner can be used to find these keywords.
Using keywords in your video description will boost your traffic by helping viewers find your videos easily. And the more traffic you get, the more money you can make.
As a serious YouTuber, YouTube Studio is a necessary tool for you. It’s one of the best ways to manage your youtube channel from a mobile device. Do you want to respond to comments? Then YouTube Studio is the go for you.
You don’t have to open or turn on your computer every time you want to edit or change something on your youtube channel. YouTube Studio makes it more accessible.
You can also see how well your youtube channel is performing with real-time analytics.
Research and Choose Your Niche
Getting the right tools is just the first step to start a youtube channel. Now to the more significant part. What do you want to vlog about? What niche do you intend to focus on?
It’s best to choose a niche you are passionate about, or you’ve got more knowledge of. Also, research how competitive the niche is and see if you can keep up.
Here is a list of the top niches on youtube:
What talent have you got in music? Can you sing? Can you produce? Oh! Maybe you’re good at making covers for songs. Why not show the world what you’ve got?
People are always looking out for the next big thing in music. And youtube can help you with getting connected and seen. Besides, you can also make some money.
Many people refer to the internet (youtube) whenever they need to figure out how something is done. Start making videos on how to get things done. This is a popular and profitable niche on youtube.
Similar to how-to videos, except that here you share your knowledge on specific topics and subjects with your audience.
It could be Maths, Physics, Biology, English, etc. People will love and appreciate your help. This is one of the most profitable niches on youtube.
Your sense of fashion could get you extra bucks. Make videos on good and best items of clothing, how to dress on different occasions, and more.
Help your viewers and subscribers look good in the right clothing. You know that not everyone has a good sense of fashion. Your videos will help them, and they’ll appreciate it.
This should have been a sub-category of fashion, but since it seems to be a big niche on its own, it should get its space.
Tati Westbrook, James Charles, Laura Lee, Manny MUA, and Jaclyn Hill are prominent make-up YouTubers. They produce incredibly fascinating and exciting make-up videos.
You can do the same too and make money on youtube.
Honestly, I love talking about Tom (my dog) a lot. And I wouldn’t mind streaming as many videos as possible to get the best advice on how to train and treat him.
I’m not the only one who feels this way. There are millions of people who do too. If you know about pets, you can start a youtube channel about it. It shouldn’t necessarily be about dogs alone, but pets generally.
You can also post videos of those funny moments with your pet. It’s great.
If you’re a comedian or can make people crack their ribs by listening to you, Youtube is a great way to showcase your talent. Everybody wants to laugh. So, getting viewers won’t be difficult.
Who doesn’t eat? No one. And as a matter of fact, people search for how to make different kinds of food. They want to learn more cooking tips.
How well can you cook? Fine! Then start making cooking videos. Millions of people search and watch tons of cooking videos everyday on youtube.
Other profitable niches also include:
9. Tech Videos
10. Product Review
11. Prank Videos
12. Celebrity Gossips
Make Your Content Strategy
Now that you’ve chosen a niche, you need a content strategy. You should make sure your videos are of good quality and interesting.
Because if people don’t like or share your videos, they won’t rank or be visible to a broader audience. Therefore the following should be included in your content strategy:
You should plan on how and when you’ll be uploading your videos. Is it once a week or twice? It’s up to you to decide. Consistency will help your viewers stick to your channel and know when to expect a new video.
Some popular YouTubers even upload videos daily. However, you should know that the more videos you make, the more traffic you’ll get. And more traffic means more money.
Optimize Your Videos
So, as viewers find your videos, you should always include keywords related to the videos in their titles and descriptions. If you don’t optimize your videos, they won’t be visible to viewers.
If you want your videos to rank better and higher, you should always include those keywords. Also, make sure to use relevant tags as well as thumbnails.
Build Your Fanbase
Youtube, as a networking platform, helps you to connect to people better with your videos. It also lets you create a community of like-minded people.
The best way to build your fanbase is by engaging more with your viewers. Read and reply to comments as much as you can. Include your viewers when making some decisions, ask for their opinion, allow suggestions and questions.
Make them feel more involved by asking them what they’ll love to see in the next video. Try to communicate with them as much as you can. And this keeps your fans attached to your channel.
Collaborate with Other YouTubers and Feature Your Fans
Yeah, you own your channel, but collaborating with other YouTubers is an excellent way to keep your audience excited and also pull in more audience.
If possible, let your fans drop suggestions of a YouTuber they’d love you to collaborate with.
You should also feature your fans in your videos sometimes. Make it seem like a contest. Everyone will want to be on cam with you. Don’t be surprised. You’re becoming a superstar!
Now that you have your strategy, let’s create your channel.
How to Create a Youtube Channel
Creating a youtube channel is pretty straightforward. Just follow these steps below:
- Go to YouTube and sign with your Google account name and password. The sign-in” icon is in the top right corner of the page.
- After signing in, navigate to the top right corner of the screen, and click on your profile icon, then the Setting icon.
- Click on “Create a channel” in the settings. The option will come up for you to either create a personal channel or a business channel. You can choose anyone.
- Then, you’ll have to name your channel and choose a category. After this, the other parts are more accessible.
Starting a youtube channel is easy, and anyone can do it. Still, a complete guide like this will always put you a step ahead of others.
Now, start your youtube channel and become a successful YouTuber!